Dr. Eman El Attar Labs
– PROJECT OVERVIEW –
01Dr. Eman El Attar Labs is a medical diagnostics and testing center based in Egypt, offering a wide range of laboratory services to individuals and healthcare providers. The lab approached us with the goal of establishing a strong digital footprint, raising awareness, and attracting new clients through an integrated social media strategy and targeted advertising.
- THE CLIENT
- OBJECTIVE
- SERVICES PROVIDED
- ADVERTISING STRATEGY
Attribute | Details |
Industry | Healthcare / Medical Diagnostics |
Target Location | Egypt |
Target Audience | Individuals and families in need of lab testing and diagnostics |
Language | Arabic |
The primary objective was to enhance the lab’s online visibility and position it as a trusted provider of diagnostic services by:
- Creating and managing their full presence across social media platforms
- Developing a consistent content strategy aligned with medical accuracy and brand tone
- Engaging with patients through community management
- Driving traffic to the lab through both organic content and paid advertising
- Social Media Marketing
- Branding & Positioning
- Content Strategy & Planning
- Content Writing
- Community Management
- Paid Advertising (Meta Ads)
- Growth Marketing Strategy
Our approach combined both organic and paid efforts:
- Set up and optimized official social media accounts on all major platforms
- Produced and published consistent content including educational visuals and service highlights
- Actively managed inquiries and interactions with potential clients
- Launched targeted Meta Ads to promote services and increase visibility
- Focused messaging on reliability, accuracy, and trust in diagnostic testing
-OUR RESULTS –
02Our digital marketing efforts for Dr. Eman El Attar Labs led to a significant increase in brand awareness, online engagement, and client visits. By launching fully optimized social media platforms and running strategic Meta Ads campaigns, we successfully drove high volumes of traffic to the lab. The project resulted in strong audience interaction, increased bookings, and measurable revenue growth — all within a short activation period.