Alpha Construction & Restoration
– PROJECT OVERVIEW –
01Alpha Construction & Restoration is a home damage restoration company based in Los Angeles, California. The company specializes in emergency response, water damage, fire restoration, and mold remediation services. They approached us with the goal of expanding their digital presence, increasing awareness, and generating more qualified leads online.
- THE CLIENT
- OBJECTIVE
- SERVICES PROVIDED
- ADVERTISING STRATEGY
Attribute | Details |
Industry | Home Restoration / Emergency Services |
Target Location | United States (Los Angeles, CA) |
Target Audience | Homeowners and property managers facing damage-related emergencies |
Language | English |
The primary objective was to boost the company’s digital visibility, attract local customers, and improve trust signals by:
- Launching and managing an engaging social media presence
- Enhancing Google search visibility
- Optimizing and improving the Google Business Profile
- Strengthening the website’s performance and visual experience to support SEO and user retention
- Social Media Marketing
- Content Strategy & Planning
- Content Writing
- Community Management
- Growth Marketing Strategy
- Branding & Positioning
- Google My Business Optimization
- Website UX & UI Enhancements
- SEO Optimization
Paid advertising was used during the engagement. Our strategy focused on building growth by:
- Crafting and executing a tailored social media marketing plan
- Managing direct communication with prospects via social platforms
- Producing high-quality visual content (designs and videos)
- Optimizing their Google Business Profile for local discovery
- Improving website UX & UI to enhance speed, usability, and search ranking
-OUR RESULTS –
02We successfully enhanced Alpha Construction’s digital presence by organically growing engagement across their social media platforms and Google Search results. The consistent content plan, combined with direct audience engagement and an optimised Google Business Profile, led to a noticeable increase in monthly inquiries and bookings — all without any paid advertising. In addition, the performance and user experience of their website were significantly improved through UX and UI enhancements, contributing to better search rankings and increased lead conversion.